Hey Creative BFF—You’ve got the talent, the passion, and that little voice inside that keeps nudging you: “This could be more.” Maybe you’ve dreamed of turning your arts and crafts hobby into real income—something that not only lights you up but also supports your life. But let’s be honest: getting started online can feel wildly overwhelming. Algorithms. Platforms. Content. Strategy. Most of us were never taught how to grow a creative business online, especially one that feels aligned and actually doable.

Heidi working at her desk on her online business

You Don’t Need to Go Viral—You Just Need a Starting Point

Let’s bust a myth real quick: you don’t have to post every day, be on every platform, or chase trends. You don’t need to be “everywhere.” You need to be strategic—and start in a way that works with your creativity, not against it.

Here’s what I’ve seen again and again: the creatives who actually grow online aren’t the loudest or the trendiest. They’re the ones who build their presence intentionally—and one of the smartest places to do that? YouTube.

Heidi working on a new video tutorial

Why YouTube is a Game-Changer for Creatives

Unlike social platforms where content disappears in 24 hours, YouTube gives your work a place to live and be discovered long after you hit publish. It works like a search engine, so when someone is looking for the kind of content you create, your video can show up weeks—or months—later.

You don’t need to be a pro video editor or have fancy gear to get started. And you definitely don’t need a big audience. You just need a clear plan to get your first 100 subscribers—and that’s where I come in.

Your First 100 Subscribers On YouTube Course

Introducing: Your First 100 Subscribers on YouTube

This self-paced course is designed specifically for creatives—artists, makers, and purpose-driven women—who are ready to grow their business online without selling out or burning out.

Inside the course, I’ll walk you through:

  • Choosing the right topics that attract your dream people (even if you’re nervous on camera)
  • Setting up your channel so you’re easy to find and follow
  • Creating authentic videos without pressure, perfectionism, or paid ads

This course won’t make you six figures overnight—but it is the first step toward building something that can. Because consistent, aligned visibility is the foundation of every thriving online business.

Heidi showing off her YouTube Award she received for earning 100k subscribers on her channel

Ready to Take the First Step?

If you’ve been spinning your wheels trying to figure out how to grow your creative biz online in a way that actually feels good—this is your next aligned move.

You don’t have to have it all figured out. You just have to begin.

👉 Click here to enroll in Your First 100 Subscribers on YouTube

Let’s get your beautiful work out into the world, in front of the people who need it most.

More About Creative Business Online…

Pinterest Pin; Heidi working on filming a crafting video