Heidi’s Blog
Hi, welcome to my blog! I’m glad you’re here. Please check back often to stay up to date. 🙂
How to Do Email Marketing When You Hate Technology (Creative Business Edition)
Are you a creative business owner who started your paint party or craft business because you love making things? The last thing you want to deal with is confusing tech stuff like email marketing, right? Here's the truth: email marketing is one of the most important...
Want to Thrive This Busy Season? Start Preparing Now!
Right now, it’s hot, your kids are wild, and your creative business might feel more like a scattered hobby than a well-oiled machine. So the idea of planning for September through December might seem... premature. But here’s the truth: the women who feel calm and...
How to Host Your First Paint Party (Even If You’re Starting Simple)
Can I tell you a little secret? You don’t need a massive budget or brand-new supplies to host your first paint party. In fact, you probably already have everything you need to get started and get paid. If you’re thinking, “But I don’t have the money to buy all the...
A Little Mad, A Lot of Magic: Paint Party Business Live in Wonderland
What if I told you there’s a place where glitter is basically currency, your weird ideas are the main course, and everyone claps when you wear a painted prom dress to dinner? Well, you’re officially invited to that magical, slightly mad, completely creative world… and...
How to Do It Scared—Even When You Feel Completely Unqualified
Recently, I did something that scared me out of my mind—I walked into Ramsey Solutions Studios with a hand-painted gazelle under my arm, ready to pitch a creative partnership that blended art with financial freedom. It felt bold. It felt wild. And I absolutely had to...
Something Big Is Coming This Fall… and You’re Invited
Every fall, something truly magical happens—and no, it’s not just pumpkin spice lattes and flannel season (although we love those too). It’s Fall Ball—our annual 3-day online painting and business bootcamp that’s part art party, part biz-building bootcamp, and all...
How Creatives Like You Can Use AI Without Losing the Magic
If you've been hearing about AI and wondering if it's just for tech pros and corporate types, you're not alone. It can sound intimidating—especially when you're more into paintbrushes than platforms. But here’s the truth: AI isn’t here to take away your creativity....
Why Confidence Is a Skill (Not a Personality Trait)—And How Painting Can Help You Build It
Most people assume confidence is something you either have or you don’t. But after years of teaching paint parties, building a creative business from the ground up, and failing forward more times than I can count, here’s what I know for sure: Confidence isn’t born....
The Suck Zone Feels Like the End—But It’s Actually the Beginning of Real Growth
Let’s be real for a minute. Have you ever started something new—an MLM, a handmade craft biz, maybe even a side hustle that promised “freedom”—and it didn’t work out? Yeah. Me too. I remember what it felt like when people would look at me sideways and say things like,...
Hat Painting Party in Franklin: A Powerful Lesson in Networking
This week, I had the honor of painting hats with some of the most inspiring women entrepreneurs in Nashville. And let me tell you—being in a room full of ambitious, creative women? That kind of energy stays with you. We met up in the sweetest little shop in Franklin,...
It’s Not Too Late—It’s Your Time to Rise
If you’ve ever looked around and thought, “Is it too late for me to do something new?”—take a breath. You’re not the only one who's asked that. But here’s the truth: starting something meaningful doesn’t come with an expiration date. You’ve raised a family. Run a...
Tired of Building Their Dream?
You’ve spent years showing up for everyone else. Clocking in, staying late, going the extra mile—pouring your time, energy, and creativity into someone else’s goals. And maybe it’s not bad work. Maybe you even like parts of it. But deep down, you know there’s...
How to Start Attracting Customers to Your Creative Biz Online—100 Subscribers at a Time
Hey Creative BFF—You’ve got the talent, the passion, and that little voice inside that keeps nudging you: “This could be more.” Maybe you’ve dreamed of turning your arts and crafts hobby into real income—something that not only lights you up but also supports your...
Art Hoarders Anonymous: New Studio Tour (Treehouse Vibes Included)
Okay, roll call…Self-proclaimed art hoarders, raise your hands.I’ll go first. Hi, I'm Heidi, and I have a lot of art supplies. Like… a shed-full. We recently moved into a beautiful old farmhouse, and I’m finally giving y’all the tour of my new art studio. (And if you...
From Handmade to High-Earning: How to Know If It’s Time to Scale Your Creative Business
You ever feel like you’re doing everything right in your creative business, but deep down, something still feels off? You’re showing up, making sales, getting encouraging comments and maybe even a few repeat customers. People ask how you do what you do. But when it...
Paint Party Pricing 101: How to Stop Underselling and Start Earning What You Deserve
If pricing your paint parties or art kits has you second-guessing everything, you’re not alone. I’ve been where you are, wondering if I’m charging too much, not enough, or if anyone’s going to buy at all. So today, let’s clear the confusion and talk about how to price...
This Paint Party Enneagram Breakdown Will Call You All The Way Out
Let’s be real—your personality is basically the unofficial CEO of your business. It decides how you plan, promote, create, and sometimes… spiral. And that’s where the Enneagram swoops in with all the tea. If you've ever wondered why you're obsessed with Canva...
Trading Familiar Comfort for Exciting Unknowns: My Move from Texas to Nashville
I did it—I packed up my life in Texas and moved to Nashville, and it’s already been one wild, wonderful adventure! If you’ve ever felt the pull to start fresh somewhere new but also battled those “What the heck am I doing?!” moments, you are not alone. Change is big....
The One Thing Keeping You from Making Money with Your Art (And How to Fix It)
If you love to paint but find yourself getting distracted by every shiny new idea, you’re not alone. We creative types are notorious for jumping from one project to the next, and before we know it, we’ve started ten things but finished none. Sound familiar? Well, I...
From Sunrises to Painted Prom—The Magic of PPBL 2025!
Wow! Paint Party Business LIVE 2025 was one for the books! Over 250 creatives set sail on Royal Caribbean’s Utopia of the Seas for an unforgettable four-day cruise to the Bahamas. Paint Party Headquarters (PPHQ) members and their families got to meet in person,...
This $37 Course Will Teach You How to Make $200-$1000 Per Paint Party!
Alright, I have officially lost my mind. I put together the Paint Party Backstage Pass mini-course, packed it with EVERYTHING you need to make money teaching paint parties, and then slapped a ridiculous $37 price tag on it. Yeah. Thirty-seven dollars. A $497 value....